Innovative Precision Tool and Work Gear Manufacturer to Support Anthony Alfredo at Martinsville


LEXINGTON, N.C. (October 13th, 2022) –

Our Motorsports is excited to welcome back partner Dead  On Tools for the upcoming Dead On Tools 250 at Martinsville Speedway. In addition to their entitlement  sponsorship of the Dead On Tools 250 at Martinsville Speedway, the fast-growing distributor of  professional tools, work gear and storage products throughout North America will serve as the primary  sponsor of Anthony Alfredo in the No. 23 Our Motorsports Chevrolet. 

“Its always cool to represent a new partner but to do it in their title race makes it even more significant,”  said Alfredo. “We had a solid race at Martinsville in the spring and look forward to building on that in  the fall!” 

Led by veteran crew chief Pat Tryson, the No. 23 team finished in fourteenth position while battling in the  top-10 all day earlier this spring at first of two visits to the famed half-mile track. 

“We are very excited to partner with Anthony for the Dead On Tools 250’ said Brian Ranallo, Marketing  Manager at Dead On Tools. ‘Anthony is a fantastic driver and we are looking forward to seeing him drive  the No. 23 Dead On Tools Chevrolet at The Paperclip!” 

Dead On Tools is one of the fastest-growing brands in the hardware and storage equipment industry  today. In addition to the cornerstone line of hammers and other hand tools, innovative new tool belts have  been a successful addition to the product line. Given team owner Chris Our’s involvement in the  construction industry, the partnership is an obvious fit. 

This will mark the second consecutive season that Dead On Tools will partner with Our Motorsports.  The Dead On Tools 250 will take place on Saturday, October 29 at 3 p.m. ET. The 250-lap event will be  televised live on NBC. 

About Dead On Tools 

Dead On Tools: A collision of serious tool using professionals and a lifestyle lived out loud. Dead On  Tools sets the highest standard for precision tools and work gear products in the industry today,  representing innovation and quality that was born from actual users in the trade. Dead On Tools is  headquartered in the Midwest and distributes professional tools and work gear products throughout North  America. For more information, visit 

PR Contact: Kevin Cope